Marketing strategies for creating an endless stream of new, repeat and referral business.
Market research information on brand positioning. Provides a research-based newsletter.
Articles and monthly columns on branding in Asia. Includes brand news and exclusive searches to article databases.
Positioning and repositioning of existing brands.
Concentrated one-day program designed to generate naming possibilities for any product, service or company.
A quarterly electronic newsletter on the strategies and tactics of naming. Contains many articles, clearly indexed and easily downloaded.
Sample items and discussion area related to institutional branding around urban street culture. Moderated by the staff of Howe Creative agency.
Offers articles and newsletters on marketing, branding, communications and related skills.
A slide show that defines the various terms commonly associated with marketing, including market positioning.
A collection of articles and other resources on market positioning.
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